The Apple Files

Written on October 6, 2006 – 11:39 am | by Ash |

Apple and Starbucks Hear Music have teamed up to bring the sound of Starbucks to the iTunes Store. That’s right folks, those CDs you’d usually pick up at the Starbucks cash register are now available from an all new Starbucks Entertainment area within the iTunes Store!

From a press release yesterday, it was revealed that the Starbucks Entertainment area is to feature a wide variety of popular Hear Music titles as well as playlists with music hand-picked by the same Starbucks Hear Music content team responsible for selecting the music played in Starbucks stores around the world.

In the same press release, Ken Lombard, president of Starbucks Entertainment says:

“We’re excited to work with iTunes to add a significant new digital experience to the innovative buying experience we’ve been offering in Starbucks locations for more than 10 years. Many of our customers want to listen to our music on their iPods, and now that will be easier than ever.”

And this is what Eddy Cue, Apple’s vice president of iTunes had to say:

“Millions of people enjoy great music featured at Starbucks locations worldwide, and ask us for it by name. Starbucks Hear Music has been a hit with music fans and we’re thrilled to add a Starbucks area to iTunes with all this great music online for the first time.”

The press release is available from the Press Releases section of hearmusic.com

While this is all good fun for every one in the US, here in the UK it seems certain areas of Starbucks Entertainment (including artist’s choice and handpicked mixes) are not (yet?) currently available in the UK Store.

If you’re interested, you can directly access the Starbucks Entertainment Area on iTunes (iTS Link).

[Via TUAW]